ARROJO Rocks Philadelphia at Expose

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Last night the ARROJO team took Philly by storm!

With 12 live models and a packed house, Nick Arrojo and his team did what they do best: creative cutting, coloring, and styling.

The trend demos included American Wave tutorials, hair painting techniques, and of course Nick’s signature razor cutting. With out of this world colors, larger than life curls, and thicker than thighs texture, last night’s looks were urban, edgy, and colorfully contemporary.


We want to give a shout out to our 12 Ambassador Salons that came out last night: Odyssey Hair, D Anthony, Gleam, B&B Hair Color Studio, Hair@DFB, Me On 2nd, AME Salon, Unveil, The Parlour, Verde Salon, Mockingbird, Lather Hair Studio, and LWR Hair Expressions. And an extra special thanks to Odyssey Hair Salon for letting us use their salon space to ready our models and to Derek Maldonado and his apprentice Joe for all of their behind the scenes show prep.

ARROJO loves Philly and we cant wait to come back! 

ARROJO Exposé Is Powered by Goldwell Professional Hair Color, our partner for strong and dynamic hair colors