Expo returns to NYC for 2024. Expect passionate presentations, enthralling guest artists, inspired, hands-on seminars, tear-jerking memories, and heart-thumping base. Our flagship event of education, inspiration, and celebration brings together hairdressers from across the globe as we make the craft we love the star of the show.

ITINERARY

Saturday Sept 21. 7-10pm.

Welcome Party at ARROJO Academy

Sunday Sept 22. 10am to 4pm.

Presentations from ARROJO Artistic Team and Global Guests at The Angel Orensanz Foundation.

Sunday Sept 22 5-6:30pm.

Field trip to Mercer Labs for contemporary interactive visual inspiration.

Sunday Sept 22. 8pm-12am.

GOOD TIMES SORIEE at Skinos NYC

Monday Sept 23. 10am-2pm.

Choice of hands-on education at one of five specialized seminars at ARROJO Academy or join the Inspired Conversations Symposium at Jerome L Green Performance Space.

WHAT YOU GET

Complimentary food and drink inclusive of top-shelf open bar at the Expo Soiree

Welcome celebration

Inspirational presentations from ARROJO Artistic Team and global guests

ARROJO Trend Forecast ‘25

Interactive visual inspiration at Mercer Labs

GOOD TIMES SORIEE at Skinos NYC

Celebrated British DJ, Mark Hogg, Nick Arrojo and Emma Offen on the decks!

Choice of specialized hands-on seminars with ARROJO Artistic Team, or global guest artists, or join the Inspired Conversations Symposium

Networking and community

A life-changing experience

Discounted room rates at ARROJO Expo hotels

This is the most inspirational, awesome, fun educational experience I’ve ever had.
— MARQUETTA BRESLIN
I learned so much. I feel like a better hairdresser.
— TESS STORACE
Absolutely loved it. I learned so much. I feel honored just to have been here. Everyone is so nice and helpful.
— BIANCA NARDI
Most amazing experience EVER!
— CRIS PLYER
Tremendous. Expo was everything I hoped for and more. An outstanding example to everyone in the beauty industry.
— BEVERLY GRECO